SENIOR EXECUTIVE, PRODUCT MARKETING & COMMUNICATION

1.  Product Marketing & Communication

-Assist in the development of B2B&B2C product catalogues, Product presentation, and promotional materials egPosters & Point of Sales for new models　&　Solutions

-Collaborate with product planning(both Consumer and Commercial), and creative agencies to design visually appealing and easy to understand materials.

2.  Digital & Social Media Marketing (B2B& B2C)

-Develop and manage content strategies for Facebook, YouTube, TikTok, and other digital platforms.

-Create and optimize engaging social media content, including videos, infographics, and static posts.

-To support content maintenance for internal Panasonic mobile applications

3.  Product Website & Online Presence

-Support the development and maintenance of product websites, ensuring up-to-date and accurate information.

-Work with creative agencies and collaborate with Japan HQ for consistency and approval.

4.  Marketing Operations & Coordination

-Assist in the preparation of sanctions, settlements, and internal marketing reports.

-Support to conduct B2B&B2C market trends analysis, competitors feature analysis and comparison

-Collaboration with Internal Panasonic team regionally and external creative agencies to ensure smooth execution of communication plans